Approved for
A@W Paris 2024
Vescom introduces a groundbreaking leap in high-performance sustainable embossed wallcovering. The first of its kind to be released in Europe, Vescom’s new olefin wallcovering is a non-vinyl with the proven performance and durability benefits of hardwearing materials, including the highest level of flame retardancy. Produced in the Netherlands in line with Vescom’s holistic approach to sustainability and wellbeing, it leads to improved indoor air quality, promoting healthier environments, while its innovative construction method reduces its carbon footprint and improves its environmental impact.
This unique material asked for a unique, pure appearance – a material expression of its own. The two embossed designs have a distinctive chalky, matte look. Not only are they designed with nature in mind, but their colours are inspired by nature. Linen-like with visible texture and structure, Lynn comes in nine natural two-tone colourways, while Concreed’s six colours reflect its inspiration: concrete and clay. Their reduced palettes underscore the collection’s sustainable ethos, proving you can make a big impact in interiors while respecting the environment.